{"id":2273,"date":"2024-04-24T14:34:50","date_gmt":"2024-04-24T05:34:50","guid":{"rendered":"https:\/\/open-insight.net\/glossary\/?post_type=contents&p=2273"},"modified":"2024-04-24T14:34:50","modified_gmt":"2024-04-24T05:34:50","slug":"499","status":"publish","type":"contents","link":"https:\/\/open-insight.net\/glossary\/contents\/499\/","title":{"rendered":"AARRR\u3068\u306f"},"content":{"rendered":"

“AARRR”\u306f\u3001\u30b0\u30ed\u30fc\u30b9\u30cf\u30c3\u30af\u6226\u7565\u306b\u6b20\u304b\u305b\u306a\u3044\u9867\u5ba2\u884c\u52d5\u306e\u5206\u6790\u30e2\u30c7\u30eb\u3067\u3059\u3002\u9867\u5ba2\u306e\u884c\u52d5\u30925\u3064\u306e\u6bb5\u968e\u306b\u5206\u5272\u3057\u3001\u305d\u306e\u5404\u982d\u6587\u5b57\u304b\u3089”AARRR”\uff08\u30a2\u30fc\uff09\u3068\u3044\u3046\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u304c\u8a95\u751f\u3057\u307e\u3057\u305f\u3002\u3053\u306e\u30e2\u30c7\u30eb\u306f\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u9867\u5ba2\u306e\u884c\u52d5\u9077\u79fb\u3092\u6349\u3048\u307e\u3059\u3002”Acquisition”\uff08\u30e6\u30fc\u30b6\u30fc\u306e\u7372\u5f97\u3084\u8a98\u5c0e\uff09\u3001”Activation”\uff08\u9867\u5ba2\u60c5\u5831\u3092\u6d3b\u7528\u3057\u305f\u6d3b\u6027\u5316\uff09\u3001”Retention”\uff08\u30ea\u30d4\u30fc\u30bf\u30fc\u3078\u306e\u7d99\u7d9a\u5316\uff09\u3001”Referral”\uff08\u60c5\u5831\u306e\u30b7\u30a7\u30a2\u3084\u7d39\u4ecb\uff09\u3001\u305d\u3057\u3066”Revenue”\uff08\u9867\u5ba2\u304b\u3089\u306e\u53ce\u76ca\u3084\u512a\u826f\u9867\u5ba2\u5316\uff09\u306e\u5404\u30b9\u30c6\u30c3\u30d7\u304c\u542b\u307e\u308c\u307e\u3059\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"“AARRR”\u306f\u3001\u30b0\u30ed\u30fc\u30b9\u30cf\u30c3\u30af\u6226\u7565\u306b\u6b20\u304b\u305b\u306a\u3044\u9867\u5ba2\u884c\u52d5\u306e\u5206\u6790\u30e2\u30c7\u30eb\u3067\u3059\u3002\u9867\u5ba2\u306e\u884c\u52d5\u30925\u3064\u306e\u6bb5\u968e\u306b\u5206\u5272\u3057\u3001\u305d\u306e\u5404\u982d\u6587\u5b57\u304b\u3089”AARRR”\uff08\u30a2\u30fc\uff09\u3068\u3044\u3046\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u304c\u8a95\u751f\u3057 […]","protected":false},"featured_media":2274,"template":"","term_category":[123,189],"alphabetical-order":[10,5],"contents_tag":[2520,2521,1153,2523,2522],"class_list":["post-2273","contents","type-contents","status-publish","has-post-thumbnail","hentry","term_category-business_theme","term_category-marketing","alphabetical-order-e","alphabetical-order-japanese","contents_tag-aarrr","contents_tag-2521","contents_tag-1153","contents_tag-2523","contents_tag-2522"],"acf":[],"yoast_head":"\nAARRR\u3068\u306f - Open Insight \u7528\u8a9e\u96c6\uff1a\u30d3\u30b8\u30cd\u30b9\u306b\u5fc5\u8981\u306a\u7528\u8a9e\u3092\u30ef\u30f3\u30b9\u30c8\u30c3\u30d7\u3067\u7d39\u4ecb<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/open-insight.net\/glossary\/contents\/499\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"AARRR\u3068\u306f - Open Insight \u7528\u8a9e\u96c6\uff1a\u30d3\u30b8\u30cd\u30b9\u306b\u5fc5\u8981\u306a\u7528\u8a9e\u3092\u30ef\u30f3\u30b9\u30c8\u30c3\u30d7\u3067\u7d39\u4ecb\" \/>\n<meta property=\"og:description\" content=\"“AARRR”\u306f\u3001\u30b0\u30ed\u30fc\u30b9\u30cf\u30c3\u30af\u6226\u7565\u306b\u6b20\u304b\u305b\u306a\u3044\u9867\u5ba2\u884c\u52d5\u306e\u5206\u6790\u30e2\u30c7\u30eb\u3067\u3059\u3002\u9867\u5ba2\u306e\u884c\u52d5\u30925\u3064\u306e\u6bb5\u968e\u306b\u5206\u5272\u3057\u3001\u305d\u306e\u5404\u982d\u6587\u5b57\u304b\u3089”AARRR”\uff08\u30a2\u30fc\uff09\u3068\u3044\u3046\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u304c\u8a95\u751f\u3057 […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/open-insight.net\/glossary\/contents\/499\/\" \/>\n<meta property=\"og:site_name\" content=\"Open Insight \u7528\u8a9e\u96c6\uff1a\u30d3\u30b8\u30cd\u30b9\u306b\u5fc5\u8981\u306a\u7528\u8a9e\u3092\u30ef\u30f3\u30b9\u30c8\u30c3\u30d7\u3067\u7d39\u4ecb\" \/>\n<meta property=\"og:image\" content=\"https:\/\/open-insight.net\/glossary\/wp-content\/uploads\/sites\/2\/2024\/04\/9-2-16-200-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/open-insight.net\/glossary\/contents\/499\/\",\"url\":\"https:\/\/open-insight.net\/glossary\/contents\/499\/\",\"name\":\"AARRR\u3068\u306f - Open Insight \u7528\u8a9e\u96c6\uff1a\u30d3\u30b8\u30cd\u30b9\u306b\u5fc5\u8981\u306a\u7528\u8a9e\u3092\u30ef\u30f3\u30b9\u30c8\u30c3\u30d7\u3067\u7d39\u4ecb\",\"isPartOf\":{\"@id\":\"https:\/\/open-insight.net\/glossary\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/open-insight.net\/glossary\/contents\/499\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/open-insight.net\/glossary\/contents\/499\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/open-insight.net\/glossary\/wp-content\/uploads\/sites\/2\/2024\/04\/9-2-16-200-1.png\",\"datePublished\":\"2024-04-24T05:34:50+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/open-insight.net\/glossary\/contents\/499\/#breadcrumb\"},\"inLanguage\":\"ja\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/open-insight.net\/glossary\/contents\/499\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ja\",\"@id\":\"https:\/\/open-insight.net\/glossary\/contents\/499\/#primaryimage\",\"url\":\"https:\/\/open-insight.net\/glossary\/wp-content\/uploads\/sites\/2\/2024\/04\/9-2-16-200-1.png\",\"contentUrl\":\"https:\/\/open-insight.net\/glossary\/wp-content\/uploads\/sites\/2\/2024\/04\/9-2-16-200-1.png\",\"width\":1200,\"height\":600},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/open-insight.net\/glossary\/contents\/499\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\u30db\u30fc\u30e0\",\"item\":\"https:\/\/open-insight.net\/glossary\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u7528\u8a9e\",\"item\":\"https:\/\/open-insight.net\/glossary\/contents\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"AARRR\u3068\u306f\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/open-insight.net\/glossary\/#website\",\"url\":\"https:\/\/open-insight.net\/glossary\/\",\"name\":\"Open Insight \u7528\u8a9e\u96c6\u30b5\u30a4\u30c8\uff1a\u4f01\u696d\u6210\u9577\u306e\u77e5\u898b\u3068\u6226\u7565\u3092\u63d0\u4f9b\",\"description\":\"Open Insight \u7528\u8a9e\u96c6\u30b5\u30a4\u30c8\u306f\u3001\u4f01\u696d\u306e\u6210\u9577\u3068\u767a\u5c55\u306b\u5fc5\u8981\u306a\u60c5\u5831\u3092\u4e00\u7b87\u6240\u3067\u63d0\u4f9b\u3057\u307e\u3059\u3002\",\"publisher\":{\"@id\":\"https:\/\/open-insight.net\/glossary\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/open-insight.net\/glossary\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ja\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/open-insight.net\/glossary\/#organization\",\"name\":\"Open Insight \u7528\u8a9e\u96c6\u30b5\u30a4\u30c8\uff1a\u4f01\u696d\u6210\u9577\u306e\u77e5\u898b\u3068\u6226\u7565\u3092\u63d0\u4f9b\",\"url\":\"https:\/\/open-insight.net\/glossary\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ja\",\"@id\":\"https:\/\/open-insight.net\/glossary\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/open-insight.net\/glossary\/wp-content\/uploads\/sites\/2\/2024\/02\/og-image.png\",\"contentUrl\":\"https:\/\/open-insight.net\/glossary\/wp-content\/uploads\/sites\/2\/2024\/02\/og-image.png\",\"width\":1200,\"height\":675,\"caption\":\"Open Insight \u7528\u8a9e\u96c6\u30b5\u30a4\u30c8\uff1a\u4f01\u696d\u6210\u9577\u306e\u77e5\u898b\u3068\u6226\u7565\u3092\u63d0\u4f9b\"},\"image\":{\"@id\":\"https:\/\/open-insight.net\/glossary\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"AARRR\u3068\u306f - Open Insight \u7528\u8a9e\u96c6\uff1a\u30d3\u30b8\u30cd\u30b9\u306b\u5fc5\u8981\u306a\u7528\u8a9e\u3092\u30ef\u30f3\u30b9\u30c8\u30c3\u30d7\u3067\u7d39\u4ecb","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/open-insight.net\/glossary\/contents\/499\/","og_locale":"ja_JP","og_type":"article","og_title":"AARRR\u3068\u306f - Open Insight \u7528\u8a9e\u96c6\uff1a\u30d3\u30b8\u30cd\u30b9\u306b\u5fc5\u8981\u306a\u7528\u8a9e\u3092\u30ef\u30f3\u30b9\u30c8\u30c3\u30d7\u3067\u7d39\u4ecb","og_description":"“AARRR”\u306f\u3001\u30b0\u30ed\u30fc\u30b9\u30cf\u30c3\u30af\u6226\u7565\u306b\u6b20\u304b\u305b\u306a\u3044\u9867\u5ba2\u884c\u52d5\u306e\u5206\u6790\u30e2\u30c7\u30eb\u3067\u3059\u3002\u9867\u5ba2\u306e\u884c\u52d5\u30925\u3064\u306e\u6bb5\u968e\u306b\u5206\u5272\u3057\u3001\u305d\u306e\u5404\u982d\u6587\u5b57\u304b\u3089”AARRR”\uff08\u30a2\u30fc\uff09\u3068\u3044\u3046\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u304c\u8a95\u751f\u3057 […]","og_url":"https:\/\/open-insight.net\/glossary\/contents\/499\/","og_site_name":"Open Insight \u7528\u8a9e\u96c6\uff1a\u30d3\u30b8\u30cd\u30b9\u306b\u5fc5\u8981\u306a\u7528\u8a9e\u3092\u30ef\u30f3\u30b9\u30c8\u30c3\u30d7\u3067\u7d39\u4ecb","og_image":[{"width":1200,"height":600,"url":"https:\/\/open-insight.net\/glossary\/wp-content\/uploads\/sites\/2\/2024\/04\/9-2-16-200-1.png","type":"image\/png"}],"twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/open-insight.net\/glossary\/contents\/499\/","url":"https:\/\/open-insight.net\/glossary\/contents\/499\/","name":"AARRR\u3068\u306f - Open Insight \u7528\u8a9e\u96c6\uff1a\u30d3\u30b8\u30cd\u30b9\u306b\u5fc5\u8981\u306a\u7528\u8a9e\u3092\u30ef\u30f3\u30b9\u30c8\u30c3\u30d7\u3067\u7d39\u4ecb","isPartOf":{"@id":"https:\/\/open-insight.net\/glossary\/#website"},"primaryImageOfPage":{"@id":"https:\/\/open-insight.net\/glossary\/contents\/499\/#primaryimage"},"image":{"@id":"https:\/\/open-insight.net\/glossary\/contents\/499\/#primaryimage"},"thumbnailUrl":"https:\/\/open-insight.net\/glossary\/wp-content\/uploads\/sites\/2\/2024\/04\/9-2-16-200-1.png","datePublished":"2024-04-24T05:34:50+00:00","breadcrumb":{"@id":"https:\/\/open-insight.net\/glossary\/contents\/499\/#breadcrumb"},"inLanguage":"ja","potentialAction":[{"@type":"ReadAction","target":["https:\/\/open-insight.net\/glossary\/contents\/499\/"]}]},{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/open-insight.net\/glossary\/contents\/499\/#primaryimage","url":"https:\/\/open-insight.net\/glossary\/wp-content\/uploads\/sites\/2\/2024\/04\/9-2-16-200-1.png","contentUrl":"https:\/\/open-insight.net\/glossary\/wp-content\/uploads\/sites\/2\/2024\/04\/9-2-16-200-1.png","width":1200,"height":600},{"@type":"BreadcrumbList","@id":"https:\/\/open-insight.net\/glossary\/contents\/499\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\u30db\u30fc\u30e0","item":"https:\/\/open-insight.net\/glossary\/"},{"@type":"ListItem","position":2,"name":"\u7528\u8a9e","item":"https:\/\/open-insight.net\/glossary\/contents\/"},{"@type":"ListItem","position":3,"name":"AARRR\u3068\u306f"}]},{"@type":"WebSite","@id":"https:\/\/open-insight.net\/glossary\/#website","url":"https:\/\/open-insight.net\/glossary\/","name":"Open Insight \u7528\u8a9e\u96c6\u30b5\u30a4\u30c8\uff1a\u4f01\u696d\u6210\u9577\u306e\u77e5\u898b\u3068\u6226\u7565\u3092\u63d0\u4f9b","description":"Open Insight \u7528\u8a9e\u96c6\u30b5\u30a4\u30c8\u306f\u3001\u4f01\u696d\u306e\u6210\u9577\u3068\u767a\u5c55\u306b\u5fc5\u8981\u306a\u60c5\u5831\u3092\u4e00\u7b87\u6240\u3067\u63d0\u4f9b\u3057\u307e\u3059\u3002","publisher":{"@id":"https:\/\/open-insight.net\/glossary\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/open-insight.net\/glossary\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ja"},{"@type":"Organization","@id":"https:\/\/open-insight.net\/glossary\/#organization","name":"Open Insight \u7528\u8a9e\u96c6\u30b5\u30a4\u30c8\uff1a\u4f01\u696d\u6210\u9577\u306e\u77e5\u898b\u3068\u6226\u7565\u3092\u63d0\u4f9b","url":"https:\/\/open-insight.net\/glossary\/","logo":{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/open-insight.net\/glossary\/#\/schema\/logo\/image\/","url":"https:\/\/open-insight.net\/glossary\/wp-content\/uploads\/sites\/2\/2024\/02\/og-image.png","contentUrl":"https:\/\/open-insight.net\/glossary\/wp-content\/uploads\/sites\/2\/2024\/02\/og-image.png","width":1200,"height":675,"caption":"Open Insight \u7528\u8a9e\u96c6\u30b5\u30a4\u30c8\uff1a\u4f01\u696d\u6210\u9577\u306e\u77e5\u898b\u3068\u6226\u7565\u3092\u63d0\u4f9b"},"image":{"@id":"https:\/\/open-insight.net\/glossary\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/open-insight.net\/glossary\/wp-json\/wp\/v2\/contents\/2273","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/open-insight.net\/glossary\/wp-json\/wp\/v2\/contents"}],"about":[{"href":"https:\/\/open-insight.net\/glossary\/wp-json\/wp\/v2\/types\/contents"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/open-insight.net\/glossary\/wp-json\/wp\/v2\/media\/2274"}],"wp:attachment":[{"href":"https:\/\/open-insight.net\/glossary\/wp-json\/wp\/v2\/media?parent=2273"}],"wp:term":[{"taxonomy":"term_category","embeddable":true,"href":"https:\/\/open-insight.net\/glossary\/wp-json\/wp\/v2\/term_category?post=2273"},{"taxonomy":"alphabetical-order","embeddable":true,"href":"https:\/\/open-insight.net\/glossary\/wp-json\/wp\/v2\/alphabetical-order?post=2273"},{"taxonomy":"contents_tag","embeddable":true,"href":"https:\/\/open-insight.net\/glossary\/wp-json\/wp\/v2\/contents_tag?post=2273"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}